Designed by you. Colored by INX.
The contest is over, but our excitement lives on. We were so impressed by all the great designs entered in the first-ever Colored by INX Can Design Contest. The effort in creating an outstanding brand design deserves a lot of recognition and we at INX are proud to be part of the process!!
Representing 74 percent of the 1,076 votes cast, the winner by a wide margin was the can design by Esveydi Rossano, for the Indio Beer’s Pueblos de México Unido Edición Muertos, produced by Crown Brand Packaging – Mexico.
INDIO’s promotional label required bright saturated colors to create a contrast that emulated the importance of this celebration by all Mexicans. Using the INX Color Catalog, they were able to compare and select different color samples visualizing combinations increasing the speed in the design process from the start.
The INDIO Beer Pueblos de México Unido Edición Muertos designed by Esveydi Rossano and submitted by Crown Brand Building Packaging of Mexico
Not to go unmentioned, the semi-finalist designs were outstanding too.
Other impressive entries were:
Aha Sparkling water, submitted by Allen Lineberry of Coca-Cola; Lawnmower Beer brand design submitted by Jeremy Johnson for Saint Arnold Brewing Co.; Shaker Mint Mojito submitted by Michael Adams of Art & Mechanical for Moosehead; Le Rosé submitted by Raul Rodrigues for Caribbean Can Manufacturing; Hipsterville IPA submitted by Douglas Fini for Boojum Bros. Inc; Lost Marbles IPA submitted by Cory Lippet for Jackie O's Brewery; Coors Light Raptors (Limited Edition) submitted by Brandon Quinn of Molson Coors Beverage Co.
The winning contestant was awarded:
- An engraved trophy with the designed can mounted inside
- A certificate of award endorsed by INX International Ink Co.
- A feature in INX Color Perfection magazine
- Press coverage in industry magazines
- Bragging rights and exposure at industry events
The Colored by INX Can Design Contest kicked off February 25 and the deadline for can submissions was March 31.
Of the entrants, the INX Color Perfection team chose five semi-finalist designers and brand owners who we felt would make can history using the INX Color Catalog colors.
Voting for the best can design began April 6 and ran through April 13, 2020 on facebook.