Re-Engineering Spot Color Management for Global Brand Consistency
Consistent brand color is no longer a differentiator in packaging—it is a baseline expectation. CMYK workflows have largely achieved this baseline through decades of standardization, device characterization, and closed-loop control. Spot and brand colors, however, remain a persistent source of variability, even inside otherwise disciplined color-managed environments.The issue is not
Many print service providers are familiar with the term G7, but what does it actually mean? In short, G7 is a calibration process used to improve the printing consistency and
Ink quality, and the way it is used in the printing process, is a key component of successful printing. Strong results require a consistent approach and knowledge of
Just like getting an oil change for your car, performing standardized maintenance on printing equipment is an effort that maintains the value of the equipment itself. And,
For any PSP (Print Service Provider) operating today, the quest to achieve exemplary, repeatable color should involve neither mystery nor miracle. As printing has become
The quest for quality color is an essential part of successful print production, and the thoughtful use of color standards can increase quality, eliminate spoilage, and
Consistently producing a client’s exact color specifications requires a predictable color management system. As a leading ink and coating supplier with a team of Color
Inks are often not the first priority when a company thinks about achieving its sustainability goals and realizing a circular economy, but they play an important role. If you
Can you really see a difference between the ink from an original equipment manufacturer (OEM) and the ink from an alternative, third-party provider? As a leading global
How do you make sure packages have the color, images, and contrast recognized by consumers and specified by brand managers? Press fingerprinting, also referred to as ‘press