A value-driven approach to purchasing inks, coatings, and digital solutions in a competitive market
Ron Deegan | Mar 17, 2026 | Productivity
In print production, ink is often treated as a line item rather than a system. Price per pound is easy to compare and easy to document, which makes it a convenient metric for purchasing decisions. But convenience does not equal accuracy.For printers, converters, and brand owners operating in complex production environments, price alone rarely reflects the true cost or the true benefit of an
Ink quality, and the way it is used in the printing process, is a key component of successful printing. Strong results require a consistent approach and knowledge of
Just like getting an oil change for your car, performing standardized maintenance on printing equipment is an effort that maintains the value of the equipment itself. And,
How do you make sure packages have the color, images, and contrast recognized by consumers and specified by brand managers? Press fingerprinting, also referred to as ‘press
How much does your ink cost? Ink ‘price’ and ink ‘cost’ are two different, yet important points to consider when conducting a total cost analysis of your ink. Customers have